Last updated: May 2026

This Privacy Policy explains how I collect, use, store and protect your personal information when you visit or make a purchase through www.samanthiaclarke.com.

This website is owned and operated by Samanthia Clarke. For the purposes of data protection law, I am the data controller of the personal information collected through this website.

If you have any questions about this Privacy Policy or how your personal information is used, you can contact me at:

Email: sam@samanthiaclarke.com

1. What information I collect

Depending on how you use this website, I may collect the following types of personal information:

• your name
• your email address
• your billing and delivery address
• your order details
• your payment-related information
• your contact preferences
• any information you send through forms, emails or enquiries
• technical information such as your IP address, browser type, device information and how you use the website
• information about your newsletter sign-up and email engagement, such as whether you open or click emails

I do not intentionally collect special category personal data, such as information about your health, race, religion, political views or sexual orientation.

2. How I collect your information

I collect personal information when you:

• visit the website
• place an order
• download or access a digital product
• sign up to the email newsletter
• fill in a contact form
• email me directly
• interact with cookies or analytics tools on the website

Some information is provided directly by you. Other information may be collected automatically through cookies, analytics tools or website plugins.

3. How I use your information

I use your personal information to:

• process and manage your orders
• deliver digital products
• arrange fulfilment and delivery of physical products
• respond to enquiries
• send order confirmations and customer service messages
• send newsletters and marketing emails where you have subscribed
• improve the website, products and customer experience
• understand how visitors use the website
• keep the website secure
• meet legal, tax and accounting obligations

4. Lawful basis for using your information

Under UK data protection law, I must have a lawful basis for using your personal information.

I rely on the following lawful bases:

Contract
When I need to use your information to process your order, deliver products, provide downloads, or respond to customer service requests connected to a purchase.

Consent
When you sign up to receive marketing emails or accept non-essential cookies through the cookie banner.

Legal obligation
When I need to keep certain records for tax, accounting or legal purposes.

Legitimate interests
When I use information to manage and improve the website, protect the website from misuse, understand customer behaviour, and run the business in a reasonable way, provided your rights and interests do not override this.

5. Orders, payments and fulfilment

Payments on this website are processed through PayPal. I do not store your full payment card details on this website.

When you place an order, your personal information may be shared with the relevant providers needed to process payment and fulfil your order.

Physical products may be fulfilled using third-party fulfilment partners, including:

• Printful for made-to-order apparel and mugs
• Amazon fulfilment services for paperback journals

These providers only receive the information needed to produce, fulfil or deliver your order.

6. Email marketing

If you sign up to receive emails from me, your name, email address and email engagement information may be processed through Klaviyo, my email marketing platform.

I use this information to send newsletters, updates, offers, product information and helpful content connected to Samanthia Clarke.

You can unsubscribe at any time by clicking the unsubscribe link in any marketing email.

I will not sell your email address to third parties.

7. Cookies and analytics

This website uses cookies and similar technologies.

Cookies help the website function properly, remember your preferences, understand how visitors use the website, and improve the customer experience.

Some cookies are necessary for the website to work and cannot be switched off. Other cookies, such as analytics or marketing cookies, are only used where you have given consent through the cookie banner.

This website uses Google Analytics through MonsterInsights to understand how visitors use the site. Analytics information may include pages visited, time spent on the site, device type, browser type, referral source and general location information.

You can accept, reject or manage non-essential cookies using the cookie consent banner on the website. You can also control cookies through your browser settings.

8. Who do I share your information with

I may share your information with trusted third-party providers where necessary to run the website and business.

This may include:

• payment processors, such as PayPal
• product fulfilment providers, such as Printful and Amazon fulfilment services
• email marketing providers, such as Klaviyo
• website hosting, maintenance and plugin providers
• analytics providers, such as Google Analytics and MonsterInsights
• professional advisers, such as accountants or legal advisers, if required
• public authorities, regulators or law enforcement where legally required

I only share the information needed for the relevant purpose.

9. International transfers

Some service providers may process personal information outside the UK.

Where this happens, I expect those providers to use appropriate safeguards to protect your information in line with applicable data protection laws.

10. How long I keep your information

I keep personal information only for as long as necessary.

As a general guide:

• order and transaction records may be kept for up to 6 years for tax and accounting purposes
• email marketing information is kept until you unsubscribe or ask for your information to be deleted
• enquiry information is kept for as long as needed to respond to your message and manage any related issue
• analytics information may be kept according to the settings used by the analytics provider

I may need to keep some information for longer where required by law or where there is an ongoing dispute, complaint or legal obligation.

11. How I protect your information

I take reasonable steps to protect your personal information from loss, misuse, unauthorised access, disclosure or alteration.

However, no internet transmission or website system can be guaranteed to be completely secure. You should take care when sharing information online.

12. Your rights

Under UK data protection law, you have rights over your personal information.

These may include the right to:

• ask for a copy of the personal information I hold about you
• ask for incorrect information to be corrected
• ask for your information to be deleted in certain circumstances
• ask for the use of your information to be restricted
• object to certain uses of your information
• withdraw consent where processing is based on consent
• ask for your information to be transferred where applicable
• complain to the Information Commissioner’s Office

To exercise any of these rights, contact:

Email: sam@samanthiaclarke.com

If you are unhappy with how your information is handled, you can also contact the UK Information Commissioner’s Office.

13. Third-party links

This website may contain links to third-party websites, including payment providers, fulfilment partners, social media platforms, affiliate links or external shops.

I am not responsible for the privacy practices of third-party websites. You should read their privacy policies before providing personal information to them.

14. Changes to this Privacy Policy

I may update this Privacy Policy from time to time to reflect changes in the website, business, legal requirements or the services I use.

The latest version will always be posted on this page.